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Why SMS Subscribers Might Just Save Your Marketing Strategy
If your marketing still relies heavily on social platforms and organic traffic, this is your wake-up call.
Let’s talk SMS marketing.
And I don’t mean spammy “Your order is ready” pings.
I mean thoughtful, high-retention, customer-serving text campaigns that will future-proof your business and deliver actual ROI right from the start.
Working With...
Slick Text: #1 SMS Marketing Service
Take back your marketing control.
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For Small Business Owners: Why This Channel Wins Long-Term
I come from an “unsexy” industry—scrap metal.
But even with that, our yard has grown a massive SMS subscriber list that continues to drive foot traffic, repeat business, and customer loyalty like no other channel.
Here’s how we did it:
- We offered a real benefit upfront.
When someone signs up, they get a special offer immediately. No “wait and see” BS. They feel rewarded the second they commit.
- Urgency is baked in.
We don’t just offer a freebie; we add a deadline: “Get X today only.” It works—always has, always will.
- Every text we send offers value.
There is no filler, no “just checking in.” Every message is a deal, a tip, or something they want to hear. This keeps open rates sky-high, and unsubscribes are minimal.
- We treat SMS like a privilege.
This isn’t a channel for pushing random content. It's earned attention. When we text, they listen—because we’ve proven that it’s always worth their time.
For Freelancers, Marketers & Service-Based Businesses
SMS is your best friend if you want more control in a world of algorithm uncertainty.
Here’s how to start smart:
- Use a platform like SlickText (my go-to since 2019).
It’s easy to use, scalable, and built for creators, service providers, and small teams.
- Set up an onboarding funnel so every new subscriber gets a welcome series, deal, or next-step prompt.
- Incorporate a loyalty program.
Reward people who engage, refer, or return. SlickText makes this easy with built-in loyalty tools.
- Segment your list as it grows.
Don’t blast everyone with the same message. Start tagging people based on activity or interests.
The Bigger Picture: Future-Proofing Your Business
Social media platforms are always shifting. AI is changing how people search. Google’s algorithm? More unpredictable than ever.
But one thing hasn’t changed:
People still check their texts.
And when your brand is in their inbox—on their terms—it’s powerful.
You’re not fighting for reach or clicks.
You’ve already earned it.
Want to Start Your SMS List the Smart Way?
I’ve tested a lot over the last few years, and SlickText is the only platform I trust.
Want to give it a shot?
👉 Try out SlickText today
It comes with all the features I use:
- Smart onboarding
- Loyalty programs
- Automations
- And seriously easy-to-use tools
Text subscribers are the safety net most businesses don’t know they need—until they do.
Start small. Start strong. But start.
Your future marketing strategy will thank you.
